In the world of B2B sales, efficiency and effectiveness are key to staying a step ahead of your competition. For outside sales teams, having the right tools can make all the difference.
We understand the unique challenges faced by field sales teams. That’s why we’ve developed a solution tailored specifically to your needs.
If your current system isn’t delivering customer data on the go, intuititve visual tools, or advanced territory management, then maybe its time to ditch those old tools.
Traditional CRMs vs. Field Sales Needs
The traditional CRM landscape is dominated by tools designed for desk-based teams. These systems are powerful in their own right but fail to address the unique demands of field sales reps who spend their days on the road, meeting customers face-to-face.
Field sales teams need more than just access to customer data. The workflow must adapt to their environment as well. The mobile sales force cannot be tethered to a desk; they need a system that travels with them, providing the same level of functionality and intelligence whether they are in the office or out in the field.
The Evolution of CRM: From Static to Dynamic
CRM technology has evolved significantly over the years, moving from static databases to dynamic, actionable tools. Adapting to this evolution is crucial for field sales teams, who need to stay agile and responsive.
- Customer Data on the Go: Sales teams spend about 18% of their time (almost 1 day a week) using CRM systems—what if you could cut that in half? Field Reps need access to customer data while they’re on the move. With Map My Customers, reps spend up to 50% less time on administrative tasks and more time in front of customers. Learn more about Mobile App Features.
- Intuitive Visual Tools: It’s well established that for data to provide valuable insights, it must be interpretable, relevant, and novel. Transforming customer data into maps, routes, and territories helps reps optimize their routes and identify new opportunities. By presenting data in a way that is both intuitive and actionable, sales teams can make informed decisions on the fly.
- Advanced Territory Management: Effective territory management is crucial for ongoing success. Are you able to help your team speculate untapped potential in their territories? Are you adjusting your annual forecast to reflect recent demographic changes? To do this effectively you need advanced tools for creating, managing, and optimizing territories based on real-time data, ensuring optimal coverage and resource allocation.
Being able to see their day visually before they go out, I mean, 700 clinics, you talk about building a relationship.
I don’t care how great your memory is, you’re not going to remember everyone… Read More
Real Results, Real Impact
Join the Field Sales Revolution
At Map My Customers, we are committed to revolutionizing the way field sales teams operate. Our mobile-first CRM provides the tools and insights needed to drive success in the field.
Ready to transform your sales process? Schedule a demo today and see the difference for yourself.
- Carter, Rebekah. “The Ultimate List of CRM Statistics for 2024.” Findstack. Last modified September 21, 2023. https://findstack.com/resources/crm-statistics.
- Stikeleather, Jim. “When Data Visualization Works — And When It Doesn’t.” Harvard Business Review, March 13, 2013. https://hbr.org/2013/03/when-data-visualization-works-and.
