Map My Customers vs Spotio:
Which Field Sales Tool Drives Real Revenue?
Map My Customers is purpose-built for B2B teams—offering a true mobile-first solution that will immediately impact topline revenue
Why Map My Customers Is Built for B2B Field Sales
It’s More Than Just Rep Activity — It’s a Complete Sales Enablement Platform.
While Spotio focuses on activity tracking and territory visualization for individual reps, Map My Customers connects reps, managers, and leadership with one scalable solution. From pipeline visibility to frequency management and reporting, MMC drives performance at every level.
Side-by-Side Comparison: Map My Customers vs. Spotio
Platform Purpose
All-in-one field sales enablement platform with CRM, territory, and team management
Activity tracking and territory visualization tool for individual reps
Route Optimization
⭐Smart Planner: routes based on account value, priority, or missed follow-ups
Manual route planning
Mapping & Visualization
Dynamic maps with filters, overlays, performance layers
Basic pins and static territory boundaries
Lead Generation
⭐Built-in Lead Finder with filters by business type, location, and category
Basic lead lookup without CRM enrichment
Sales Activity Tracking
Full logging: calls, visits, notes, outcomes, follow-ups
Visit tracking with limited pipeline connection
CRM Integration
⭐Native CRM integration with Salesforce, HubSpot, Zoho, and more
Integrates with CRMs but lacks full sync or pipeline support
Frequency Management
Automates cadence and visit rhythm for reps
❌ No frequency tracking or visit enforcement
Territory Management
Drag-and-drop builder, rep assignments, team dashboards
Visual boundaries, rep assignments — no performance metrics
Email Tracking & Bulk Send
⭐Email history and bulk send tools by region, cadence, or priority
❌ General email features
Pipeline & Deal Tracking
Visual pipeline, deal value attribution, and revenue reporting
❌ No pipeline tools
Mobile App Experience
Mobile-first CRM: log activity, manage pipeline, navigate routes
Good mobile tool, but limited to rep activity
Manager & Team Dashboards
Real-time team scorecards, insights, and coaching tools
Limited oversight — basic rep summaries
Reporting & Analytics
40+ drag-and-drop custom charts, territory & revenue analysis
Basic summaries of visits and mileage
Mileage Tracking
⭐Auto-logged mileage tied to CRM and visit data
Simple mileage calculator
Customization & Filters
Smart filters, custom fields, tailored workflows by team
Basic filtering — geography and tags
Get a quick, no pressure 15-minute call with a Field Sales expert who will walk through your current needs and how Map My Customers can solve them:
Compare Map My Customers to other field sales tools and see what a made for B2B Field Sales Software looks like.
✅ Instantly log calls, visits, lunch & learns, and meetings
✅ Quick tap check-ins and auto-filled notes
✅ Real-time field activity insights for sales leaders
✅ User-friendly interface reps will get instant value from
Personalized Support That Scales With You
Hands-on Onboarding & Support Built for Sales Success.
- Customized onboarding tailored to your team’s workflows and goals
- Responsive multi-channel support via live chat, phone, and email
- Implementation help from sales strategy experts — not just tech setup
What do Field Sales professionals like you have to say about us?
“Plain and simple, MMC is the best tool for outside sales reps. It’s one that they actually want to use and will provide you the data necessary to be nimble in your market. What’s even better is they actually listen to their customers. I have never worked with a company that has been so eager to work with clients to make their product better”
— Jason Brooks, Division Sales Manager, Church Mutual Insurance Group
Built for Teams, Not Just Individuals
Why Growing Sales Teams Choose Map My Customers
Whether you’re managing 5 or 500 reps, MMC delivers what Spotio doesn’t:
- Repeatable sales processes & cadences
- CRM-connected workflows
- Team dashboards & pipeline visibility
- Sales process enforcement with flexible configuration
- Fast onboarding & strong adoption across teams
Spotio is best for:
Solo reps, basic visit tracking, simple maps
Map My Customers is built for:
Sales teams, growth-stage orgs, and leaders who want to optimize field performance at scale
Built-in Strategic Planning & Automation
Drive Revenue, Not Just Routes
Map My Customers helps your team:
- Plan smart territories for rep efficiency and ROI
- Automate cadences, check-ins, and follow-ups
- Track deals, not just visits
- Create workflows tailored to your go-to-market playbook
Trusted by top performing sales teams
Join Thousands of Reps Who Outgrew Basic Field Tools
See up close why our platform has the highest adoption rate with Field Sales Teams